Everything you need to talk about Pipeline Signals accurately and get paid for it. Questions, custom assets, a demo location for your video — partners@pipelinesignals.io, same-day replies.
The product in one breath
10 words: Closed-deal ad attribution for HighLevel agencies — Meta & Google, one click.
30 words: Pipeline Signals captures every ad click ID HighLevel loses — embedded forms, Zapier contacts, even phone calls — and feeds closed-deal revenue back to Meta & Google, so ads optimize for buyers, not form fills.
The full pitch: Ad platforms optimize for whatever you report back — and most HighLevel setups only report form fills. Pipeline Signals installs from the marketplace in one click, captures fbclid/gclid/ttclid on every page (including the embedded forms, API-created contacts, and phone calls where HighLevel natively loses them), and fires conversion events back to Meta CAPI and Google as opportunities move through the pipeline — closed-won carries the real deal value, unlocking value-based bidding on actual revenue. A white-label ROAS report shows each client which ads made them money, under the agency's own brand. $39/location/month, 14-day free trial, built to resell.
What it actually does
Capture anywhere
Click IDs survive embedded forms, WordPress pages, Meta Lead Ads, and contacts created by Zapier/Make/API — recovered by privacy-hashed email matching when forms miss them.
One-click connections
Meta and Google both connect via OAuth — sign in, approve, pick the account. No token hunting, no GTM, no workflow spaghetti.
Pipeline-stage events
Qualified, booked, closed-won (with revenue), plus won/lost status triggers — mapped once, fired automatically to every connected platform.
Phone-call attribution
When a call arrives while exactly one ad-click visitor was on the site, the caller inherits that click's attribution. When it can't be certain, it never guesses.
White-label ROAS report
"Your $3k spend produced $42k in closed deals" — client-facing share link under the agency's brand. The retention slide that renews retainers.
Match-quality dashboard
Delivered %, strong-match %, per-event status with human-readable reasons. When something breaks upstream, the agency knows before the client does.
Proof points (all verifiable)
Meta App Review passed — one-click connect uses Facebook Login for Business, approved by Meta
Google OAuth verification approved — both scopes, no warning screens; conversions flow via Google's Data Manager API
Real company — CatchLead Ltd, England & Wales no. 17079928
Say this / not that
Safe claims (all true today):
Captures fbclid, gclid, wbraid/gbraid and ttclid — including on embedded forms and external landing pages
Contacts created by Zapier, Make or the API get their click history back via hashed-email matching
Meta and Google connections are one click each, and both passed the platforms' own reviews
Closed-won events carry real deal value → value-based bidding on revenue
Phone calls can inherit ad-click attribution — and it never guesses when uncertain
Attribution persists 90 days first-party; works with consent flags and US state LDU
White-label report + per-location pricing designed for agency resale at a markup
Please don't say:
"TikTok events are live" — ttclid capture is live today; sending events to TikTok is on the roadmap
"Guaranteed ROAS / guaranteed match rates" — we show match quality honestly; results vary by traffic
"Affiliated with HighLevel, Meta or Google" — independent product, approved by their review processes
The free-app play (often your best opener)
We ship two free companion apps alongside Pipeline Signals: Client Reports and Dashboards
(white-label client dashboards from CRM data — logo, share link, scheduled email reports, PDF) and
Looker Studio and Google Sheets Connector (live CRM data feeds into Sheets and Looker Studio —
one formula, zero exports; live on the marketplace now). Free tools outperform paid pitches in
creator content: your audience installs with zero risk, and the apps themselves then sell Pipeline
Signals for you — a glowing in-app upgrade card sits in front of every user.
Why it still pays you:
Your link's attribution is first-touch and lasts 90 days — free installs that later upgrade to Pipeline Signals are your commission
Your partner portal shows free-app installs you drove and how many upgraded — the whole funnel, visible
Deep links: pipelinesignals.io/go/yourname?to=client-reports lands on the reports app's page; ?to=data-connector lands on the connector guide; ?to=install goes straight to the Pipeline Signals trial; plain /go/yourname hits the homepage
Free-app one-liner: "A free HighLevel app that turns any sub-account into a white-label client dashboard — your logo, one share link, scheduled email reports. Actually free, and it takes five minutes."
Partner economics
30% recurring, for life, first-touch permanent. Agencies pay $39 per client location per month — your cut compounds with every location they add.
You refer
They install on
Billed
Your cut, monthly
1 small agency
5 locations
$195/mo
$58/mo
1 typical agency
10 locations
$390/mo
$117/mo
5 typical agencies
50 locations
$1,950/mo
$585/mo
20 agencies (one good video)
200 locations
$7,800/mo
$2,340/mo
Plus: free license for your own agency's locations, a live partner portal (clicks, installs, earnings, payouts), monthly payouts, and founder access — roadmap input, co-marketing, launch exclusives for your audience.
Content angles that write themselves
The workaround sequel
Made an attribution workaround video? Remake it as "the easy way" — same search traffic, product-shaped ending, your link in the description.
Cheap leads vs. buyers
"My $2 leads" content is everywhere. The sequel question — which ones became customers? — is this product's whole reason to exist.
The call that came from nowhere
Lead phones instead of filling the form → ad platform hears nothing. Show a call inheriting click attribution on screen. Nobody else in the ecosystem does this.
The retention report
Walk through the white-label ROAS report as a client-renewal tool. "This one page renews retainers" is a thumbnail, not just a claim.
Google offline conversions, natively
The 40-minute GTM tutorial, replaced by one OAuth click — plus offline conversions GTM can't do at all.
SaaS-mode price raiser
For reseller audiences: attribution under their SaaS brand justifies the $497/mo tier. $39 cost, marked up inside their stack.
Brand assets
Name is always Pipeline Signals — two words. Dark backgrounds preferred.